Make Business Decisions: Market Basket Analysis Part 1

Posted by on Feb 14, 2017 in Analytics, Azure Machine Learning | 3 Comments

Market Basket analysis (Associative rules), has been used for finding the purchasing customer behavior in shop stores to show the related item that have been sold together. This approach is not just used for marketing related products, but also for finding rules in health care, policies, events management and so forth. In this Post I will ...

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